AI Insights · Timothy · April 2023
Top 5 Play Pass Games on Android in New Zealand Q1 2023
Discover the performance trends of the top 5 Play Pass games on Android in New Zealand during the first quarter of 2023. Metrics include weekly downloads, revenue, and active users.
The first quarter of 2023 saw interesting performance trends among the top 5 Play Pass games on the Android platform in New Zealand. Here's a detailed look at the weekly downloads, revenue, and active user trends for these games, based on data from Sensor Tower.
Pixel Art - Color by Number from Easybrain showed a strong start in weekly downloads, peaking at 958 in the first week of January before dropping to a low of 370 in early February. However, downloads gradually increased again, reaching 649 by the end of March. The game's weekly revenue fluctuated, peaking at $101 in early January and then experiencing a significant drop, with some weeks seeing as low as $2. Weekly active users started at 7.5K in late December and remained relatively stable, ending the quarter at 6.8K.
Hungry Shark Evolution by Ubisoft Entertainment experienced varying weekly downloads, starting at 707 in early January but dipping to 286 by early March. A slight recovery was observed, with downloads reaching 390 at the end of the quarter. Weekly revenue was relatively stable, hovering around $100, with a peak of $196 in late December. Active users saw a gradual decline from 10.7K in early January to 9.5K by the end of March.
Jigsaw Puzzles - Puzzle Games also from Easybrain, saw an increase in weekly downloads, starting at 280 in early January and peaking at 694 in late February. The game's weekly revenue remained modest, with a peak of $20 in late March. Active users showed a positive trend, increasing from 4.8K in early January to 5.1K by the end of February, with slight fluctuations thereafter, ending at 4.8K.
2 Player Games - Pastimes by Senior Games had steady weekly downloads, starting at 589 in early January and maintaining around 300 by the end of March. Revenue was minimal, with occasional peaks of $15 in late February. Active users saw a decline from 1.8K in early January to 1.1K by the end of March.
Touchgrind BMX 2 from Illusion Labs had a consistent download trend, starting at 594 in early January and ending at 325 by the end of March. Revenue peaked at $63 in late February but remained low for most of the quarter. Active users showed a steady decline from 1.6K in early January to 1.2K by the end of March.
For more detailed insights and data, visit Sensor Tower.